Las Vegas Golf Course Website Design More Clicks. More Tee Times.
More Rounds Booked.
Your booking software isn't the problem. It's the tee times you give away every day just to stay listed on GolfNow, and a course website that looks like every other course on the same golf-CMS template. I build the site that fixes both.
Launchpad Build $999 · 6 Months Hosting Free · Growth Partner $300/mo · larger builds quoted
Live in 6 days — once your course photos and rates are in hand.
Style, colors, and layout are built from your course's brand — this is one direction, not a template.
Every course on a golf-CMS plan
has the same template underneath.
The ones golfers book direct have a brand.
A golfer comparing three Vegas courses on GolfNow sees three listings that all look the same — same layout, same booking widget, same discount badges. The course that gets the direct booking at full rate is the one whose own site looks and loads like it belongs to somebody who cares about the course. Your tee sheet software is a commodity every course has. Your conditions, rates clarity, and brand aren't.
What Actually Converts
Current course conditions, clear rate tiers by time of day, real photos instead of stock turf shots, and one obvious path to book direct. That's what turns a golfer comparing tabs into a full-rate direct booking instead of a discounted GolfNow Hot Deal.
Already Running a Tee Sheet?
It stays. I embed or link your existing tee sheet — ForeUp, Lightspeed Golf, EZLinks, TeeItUp, or any platform with an embed — directly into the new site, styled to match your course instead of sitting off to the side as a bolted-on widget.
If you ever switch booking systems, your site doesn't break — it just gets re-pointed to whatever you're using next.
GolfNow Drives Most of My Tee Time Volume
GolfNow typically requires courses to surrender 1-2 tee times a day to its Hot Deals program — and keeps 100% of that discounted revenue. More on the real cost of that below ↓
My Pro Shop Handles Bookings by Phone
A golfer researching courses at 9pm the night before a round isn't going to call — they're going to book whichever course's site makes it easiest right now. A clear rates page and a direct booking path capture that golfer before they land back on GolfNow.
Outing and Event Inquiries Go Straight Into Your Workflow
Every corporate outing or tournament inquiry fires directly to your email or event coordinator — no lead sitting in a contact form nobody checks between shifts.
Built personally by Shawn Absher — no outsourcing, no templates, every site written by me. More about me →
Two paths build most golf course sites.
Neither was built to be fast.
A golf-specific CMS bundle like Golf Channel Solutions or CourseLogix is one option — website, hosting, and support rolled into one monthly fee. A generic WordPress build with a page builder like Elementor or Divi is the other. Both ship more than a course site needs to load, and Google's ranking algorithm measures exactly that overhead.
| Golf-Specific CMS Golf Channel Solutions, CourseLogix |
Generic WordPress Elementor, Divi |
Custom-Built Your Site Your Equity |
|
|---|---|---|---|
| First Paint | Platform JavaScript and the booking widget both have to load before your course photos appear — the same framework runs underneath every course on the plan. | Theme, page builder, and gallery/booking plugins all queue up before the first image loads — common on golf course WordPress builds. | Loads as finished content immediately — your course photos appear before a CMS site finishes downloading its framework. |
| Google Ranking | Limited control over schema, meta, and URL structure — and courses on the same CMS tier share nearly identical page structure, weakening differentiation in local search. | Plugin stacks and unoptimized course photography routinely drag down Core Web Vitals — a direct Google ranking input, not a cosmetic score. | Full schema markup, custom meta, and content Google can read instantly — nothing to execute before your content is visible. |
| Ownership | You're renting page structure and hosting bundled together. Cancel or switch platforms, and the site — including your custom domain setup — goes with it. | You own the install, but you're maintaining a theme, a page builder, and a plugin stack indefinitely, with security updates required on all three. | You own the code outright. No plugin ecosystem to patch, no forced platform update to break your layout overnight. |
| Ongoing Cost | $125–$450/mo for a bundled golf-CMS website plan — for as long as the course operates. | No platform fee, but hosting built to handle PHP execution ($25–$100/mo) plus plugin licenses that need renewing and updating. | $999 once, then $20/mo flat hosting — no plugin fees, no PHP to scale for. |
CMS pricing above reflects CourseLogix's published tiers (9-hole to fully private club, design + hosting + support included). For the full technical breakdown — Core Web Vitals, indexing behavior, hosting cost — see the complete hand-coded vs. WordPress vs. Wix comparison →
Launchpad Build
$999 /one-time
+ 6 Months Hosting Free
One flat fee. No agency markup, no monthly retainer.
- ✓ 5-page custom website — built around your course
Need more? Additional pages are $200 each. Multi-location or 10+ page sites are quoted the same flat way. - ✓ Mobile responsive design
- ✓ Inquiry form with email delivery
- ✓ On-page SEO setup — title tags, meta descriptions, schema markup, and image optimization
- ✓ DNS setup & domain pointing
- ✓ Launch & go-live support
- ✓ Revisions if needed
- ✓ 6 months of hosting — free
Then just $20/mo if you stay — includes DNS, SSL & necessary changes (rates, hours, small SEO corrections — fixes only, not new content or ongoing strategy). No contracts, cancel anytime. - ✓ You own the code — forever
Site care is completely optional — not required to keep your site running. Hosting is free for your first 6 months, then just $20/mo, which covers DNS, SSL, and necessary changes like updated rates, hours, or small SEO corrections — fixing existing pages, not new content or ongoing strategy. I don't host email myself, but I'll walk you through setting up Google Workspace instead. No contracts, cancel anytime — or I'll hand you the code to take to any server or host you choose.
Growth Partner
$300 /mo
Optional — Add Anytime
For owners who want more than a site that just stays online — I stay on it, proactively, every month, growing its footprint in search and making sure it keeps turning traffic into booked rounds.
One new article page that ranks for a real search question often brings in a client relationship worth many times the monthly fee — that's the return this is built around.
- ✓ New article pages, added as needed
I'm not here to fill a content calendar — I'm here to make your site rank and bring in direct bookings. Each page is fully written and custom-coded around one real question golfers are already searching, added when there's a real opportunity to capture more search traffic. - ✓ Rates & content updates
Seasonal rate changes, course conditions, and fresh imagery added on a regular schedule — not just when something breaks. - ✓ Ongoing SEO & metadata tuning
Active, monthly optimization as rankings shift — beyond the basic corrections covered in hosting. - ✓ Minor copy & design tweaks
Wording, layout, and small visual updates as your course evolves. - ✓ Ranking & technical monitoring
I watch your search position and site health, and flag or fix issues before you notice them. - ✓ Direct line to me
Same person who built your site — not a support queue.
Why Article Pages Compound
Ranks Indefinitely
Built around one evergreen question, not a publish date — it doesn't fade like a blog post.
Zero Upkeep
No content calendar required — once it ranks, it keeps earning traffic on its own.
Built to Get Cited by AI
Same schema and llms.txt structure as the rest of your site — readable by ChatGPT and Perplexity, not just Google.
Compounds Over Time
Every page added stays ranking permanently — the more ground you cover, the more search traffic converts into booked rounds.
Hosting is included — no separate $20/mo charge while you're on Growth Partner. This is me staying actively involved in your site's performance every month, the way a business partner would: your win is my incentive to keep showing up. No contracts, cancel anytime.
Four tools that turn your website into
a direct booking engine.
Most golf course sites are a rates page and a booking widget. These tools answer the questions golfers are researching before they book — and keep that booking (and the full rate) on your site instead of GolfNow's.
Tool 01
Corporate Outing & Tournament Package Builder
Group size, format (shotgun vs. tee times), and add-ons — carts, range balls, lunch, prizes — feed into an estimated package price with a line-by-line summary. Corporate outings are your highest-value bookings; this pre-qualifies them before the first call.
- ✓ Shotgun or staggered tee time formats
- ✓ Common add-ons priced instantly
- ✓ Scales from foursome to full-field outing
- ✓ Ends with a direct "Request My Outing Quote" CTA
Event planners who already know the ballpark price contact you as buyers, not browsers.
Tool 02
Membership vs. Daily Play Calculator
Golfers enter how many rounds a month they typically play, and instantly see whether a membership pays for itself against your daily-fee rate — with the exact break-even round count. Sells memberships with math instead of a sales pitch.
- ✓ Built from your actual membership tiers
- ✓ Shows exact break-even round count
- ✓ Compares against your public daily-fee rate
- ✓ Ends with a direct "Start My Membership" CTA
Regular golfers who don't realize they've crossed the break-even point are your easiest membership conversions.
Tool 03
Round Cost Estimator
Green fees, cart, club rental, and range balls combine into a clear total before a golfer ever picks up the phone. Removes the single biggest friction point on a golf course site: not knowing the real out-the-door price.
- ✓ Covers weekday, weekend, and twilight rates
- ✓ Cart, rental clubs, and range balls as add-ons
- ✓ Shows the real out-the-door total
- ✓ Ends with a direct "Book This Round" CTA
A golfer who already knows the total books direct instead of price-checking three more tabs.
Tool 04
Best Tee Time Finder
Golfers pick a preferred day and general time, and get back the rate tier — prime, twilight, senior, super-twilight — along with the savings versus prime rate. Fills off-peak inventory on your own site instead of handing it to GolfNow's Hot Deals.
- ✓ Maps day/time to your actual rate tiers
- ✓ Shows savings versus prime-time rate
- ✓ Nudges softer demand windows toward direct booking
- ✓ Ends with a direct "Book This Time" CTA
Keeps discretionary discount inventory in-house instead of giving it away to a marketplace's Hot Deals list.
You own the course — why give away the tee times?
GolfNow's software isn't the cost.
The tee times you give up to stay listed are.
That's the real bill.
GolfNow typically requires courses to surrender 1-2 tee times a day to its Hot Deals program, sold at a discount with GolfNow keeping 100% of that revenue — roughly $320 a day, over $116,000 a year, in rounds the course never sees a dollar from. A course site built to convert direct bookings at full rate keeps that revenue in-house instead.
Your Domain, Your Rate
Every direct booking through your own site keeps the full rate — no marketplace commission, no forced discount to stay visible.
A Fraction of the Hot Deals Volume Covers the Build
Recapturing even a handful of those surrendered tee times as direct, full-rate bookings covers the Launchpad Build many times over.
GolfNow Hot Deals Give-Away
$116k+/yr
at 2 tee times/day, $40/player, 100% to GolfNow
Revenue the course never collects a dollar of.
Your Site Your Equity
$999 once
+ 6 months hosting free
You own the site permanently — your tee sheet stays wherever it is.
The Real Trade-Off
Direct vs. Discounted
not subscription math
Every round booked direct at full rate is a round GolfNow didn't get a cut of.
GolfNow figures reflect its published Hot Deals tee time allocation model and a representative $40/player rate — actual terms and rates vary by course and market.
Not Sure Yet — or Ready to Go?
I'll Build You a Free Preview First.
Not sure a custom site is worth it yet? Send me your course name and current website link — I'll design a free, no-obligation preview of your new homepage so you can see exactly what you'd be getting before you spend a dollar.
Request My Free PreviewManaging a Course That Deserves Better Than a Template?
Between the golf-CMS monthly fee and the tee times given up to stay listed on a marketplace, most courses are paying more than they realize just to look like everyone else. This is your opportunity to own the front door instead of renting it.
Start My BuildFrequently Asked Questions
No. ForeUp, Lightspeed Golf (formerly Chronogolf), EZLinks, TeeItUp — whatever you run tee times on stays exactly where it is. I build the marketing site that sits in front of it: the course info, rates, events, and SEO landing pages, with your existing booking widget linked or embedded directly into the new site.
GolfNow typically requires courses to surrender 1-2 tee times a day to its Hot Deals program, which GolfNow then sells at a discount and keeps 100% of the revenue from. At $40 a player for two tee times a day, that's roughly $320 a day in foregone revenue for the course — over $116,000 a year. The booking software isn't the cost. The tee time inventory you give up to stay listed is.
That's a real risk with the golf-specific website platforms bundled by companies like Golf Channel Solutions or CourseLogix — every course on the same tier draws from the same template library. A custom site is built around your specific course, rates, and brand, so a golfer comparing three courses in open tabs can't mistake yours for a templated one.
Yes. I embed or link your existing tee sheet — ForeUp, Lightspeed Golf, EZLinks, TeeItUp, or any platform with an embed — directly into the new site, styled to match your brand instead of sitting off to the side as a bolted-on widget.
A blog post is chronological — it ages, drops off the front page, and its ranking value fades over time. An article page is intent-built: it answers one specific, evergreen search, like "best twilight tee times Las Vegas" or "corporate golf outing packages Las Vegas," and is structured to rank for that exact query indefinitely. It doesn't matter if it was published yesterday or two years ago — if it answers the search, it keeps earning traffic. New pages like that can be added anytime as a scoped, one-off project — or they're included automatically if you're on Growth Partner, which covers new article pages added as needed.
Start My Build.
No commitment. Just a conversation.
I'm Shawn Absher. When you work with me, you're talking to the person who builds your site, understands where AI search is going, and has a stake in your success. I've built and operated businesses from the ground up for 28 years in Las Vegas. No outsourcing, no templates, no handoffs. Every site is written by me.
More About Shawn → See the Full Hand-Coded vs. WordPress vs. Wix Comparison →