Stop paying for leads
they sell to four other guys.
HomeAdvisor and Angi charge you per lead — then send that same lead to your competitors. Our infrastructure gives Las Vegas tradespeople a direct channel where every call is exclusive and every inquiry is yours.
Launchpad Build $999 · 6 Months Hosting Free · Site Care $75/mo · larger builds quoted
Style, colors, and layout are built from your brand — this is one direction, not a template.
Every contractor in Las Vegas
has an Angi profile.
The ones homeowners call have a brand.
Homeowners find contractors on Angi, HomeAdvisor, and Yelp. They choose who to call based on which business looks most legitimate when they land on the website — real project photos, a clear service list, and a phone number that works.
The directory listing proves you exist. Your website proves you're worth calling. Most contractors skip the second step and compete on price because they have nothing else to differentiate on.
What Actually Converts
A clear list of services, the neighborhoods and zip codes you work in, real before-and-after project photos, and one direct way to request an estimate. That's what makes a homeowner call you instead of the next listing on the page.
Already Have an Estimating Process?
I build the intake around how you actually work — whether that's a detailed project form, a simple call-back request, or an embedded estimate calculator. Your process stays exactly as it is. The site just makes it easy for homeowners to start it.
Angi and HomeAdvisor Send Me Enough Work
Those leads are shared with three to five competing contractors simultaneously. You're paying for leads you have to race to claim — and bidding against competitors for the same homeowner. Your own site generates leads that come directly to you, no competition.
My Work Speaks for Itself
It does — when someone can actually see it. Project photos organized by job type and neighborhood, published on your own domain, rank in local search and close the decision before you ever pick up the phone. The work speaks louder when it's searchable.
Estimate Requests Go Straight to You
Every project inquiry fires directly to your email, CRM, or estimating software — no lead sits in a form inbox overnight. ServiceTitan, Jobber, Housecall Pro, or any system with an API. If you don't use software, you get a formatted email immediately, every time.
Your Phone Rings.
You Keep Every Dollar.
Most Las Vegas contractor websites are outdated templates that rank poorly and send leads through a contact form nobody checks. Meanwhile, HomeAdvisor takes $15–$80 per lead and hands the same job to four competitors. This replaces that with infrastructure built to rank locally, capture directly, and convert consistently.
Service Area Landing Pages
Dedicated pages for every neighborhood and city you serve — Summerlin, Henderson, North Las Vegas, Anthem, and beyond. When a homeowner searches "AC repair Summerlin," your page is built to be there.
Direct Lead Capture
Every call request, estimate form, and inquiry goes straight to you — no platform cut, no shared leads, no referral fee. Your leads belong to your business, not a directory.
Trust & Reviews Design
Your Google reviews and project photos displayed in a format that builds homeowner confidence before they call. The difference between a homeowner choosing you over the next result is almost always trust established before first contact.
Local SEO Architecture
Site structure, schema markup, and content built to compete for high-intent searches across Las Vegas — "plumber near me," "electrician Henderson," "roofer Summerlin" — the searches that drive real jobs, not just traffic.
Home Services Infrastructure
-
Launchpad Build $999
5-page custom website — built around your business
Need more? Larger sites available — custom pricing, no project too large. -
Hosting Free 6 mo
Then $20/mo — cancel anytime
-
Site Care Optional $75/mo
Optional add-on — full site care, SEO & strategy in place of hosting-only
- ✓ Service Area Landing Pages
- ✓ Direct Lead Capture
- ✓ Trust & Reviews Design
- ✓ Local SEO Architecture
- ✓ Four Interactive Home Tools
*One HVAC replacement, one repipe, one roof — any single job covers your entire annual investment many times over.
Start My Build
One Platform Problem.
Every Trade.
Whether you're replacing AC units in July heat or rewiring a Summerlin home, the problem is the same: HomeAdvisor and Angi own your customers. Our infrastructure is built for any trade where a single job justifies the investment — which in Las Vegas home services, is almost all of them.
One system replacement covers 3+ years of service. Las Vegas heat makes this the highest-volume emergency trade in the valley.
Emergency calls and repipes run $2k–$10k. One job exceeds your annual investment on the first invoice.
Panel upgrades and rewires routinely clear $3k–$8k. High-trust searches where homeowners call whoever ranks and looks credible.
One roof replacement — $8k to $20k — covers multiple years of service. High-intent searches driven by storm damage and inspection results.
Lower per-job ticket but high volume and referral potential. Inspectors who rank locally build pipelines that compound over time.
Remodels, additions, and renovations carry the highest ticket in home services. One project relationship can generate years of referrals.
Four tools that turn your website into
a project booking engine.
Most contractor sites are a phone number and a list of services. These tools answer the questions every homeowner is asking before they ever pick up the phone.
Tool 01
Project Cost Estimator
Homeowners select project type (HVAC, roofing, kitchen, bathroom, electrical, plumbing, windows, or flooring), home size, and finish level — and instantly see a realistic low-to-high cost range based on Las Vegas market rates.
- ✓ Covers 8 project types
- ✓ Scales by home size where relevant
- ✓ Standard, mid-range, and premium finish tiers
- ✓ Ends with a "Get a Free Written Estimate" CTA
Homeowners who know the ballpark are far more likely to request a formal quote — and far less likely to ghost when they see your number.
Tool 02
Home Improvement ROI Calculator
Homeowners enter their project type and planned spend — and instantly see the estimated home value increase, ROI percentage, and net gain. ROI rates are specific to each project type based on national cost-vs-value data.
- ✓ Project-specific ROI rates (roof = 87%, windows = 80%, etc.)
- ✓ Shows value added, ROI %, and net gain
- ✓ Context note explaining why each project performs as it does
- ✓ Turns hesitation into motivation to move forward
When a homeowner sees that a $16K roof replacement adds $14K in value, the project feels like an investment — not an expense.
Tool 03
Financing Calculator
Project total, down payment, loan term, and interest rate → monthly payment, total interest, and total cost. Turns a $12,000 HVAC replacement into "$287/month for 4 years" — a number most homeowners can say yes to immediately.
- ✓ Loan terms from 24 to 84 months
- ✓ Adjustable interest rate and down payment
- ✓ Shows monthly payment, total interest, and total paid
- ✓ Removes sticker shock before the estimate arrives
The #1 reason homeowners delay is sticker shock. This tool reframes the cost before they ever see your quote.
Tool 04
Energy Savings Estimator
Current monthly utility bill + upgrade type → estimated monthly savings, annual savings, 10-year total, and payback period. Especially powerful for HVAC and insulation in Las Vegas where cooling bills run $200–$400 per month in summer.
- ✓ Covers HVAC, insulation, windows, water heater, thermostat
- ✓ Monthly savings, annual savings, and 10-year total
- ✓ Payback period in months or years
- ✓ Upgrade cost field pre-fills with a typical Las Vegas estimate
In Las Vegas heat, telling a homeowner their new HVAC pays for itself in 4 years is often the only close you need.
Scorpion takes a monthly fee
and owns your site.
Cancel and start from zero.
Scorpion targets HVAC and contractor businesses with the same pitch they use for law firms: monthly managed marketing at $1,000–$3,000/month, 12–24 month contracts, and a site that lives on their servers. When you leave, the site disappears. Every ranking it earned resets. You keep nothing.
A custom site with service area pages captures that same search traffic and sends the call exclusively to you — no monthly platform fee, no shared leads, no contract to exit.
Your Domain, Your Equity
Every service area page, every review, every Google ranking lives on your domain permanently — not a platform you're renting month to month.
One Job Covers the Build
A single HVAC replacement or roofing job covers the Launchpad Build many times over. One exclusive call from a homeowner in Summerlin pays for the entire site.
Scorpion Cost
$1,000–$3,000
per month, forever
Site disappears when you cancel. You own nothing.
Your Site Your Equity
$999 once
+ 6 months hosting free
You own the site permanently.
Year-One Difference
$11k–$35k
saved vs. platform pricing
While keeping full ownership of everything you build.
Have You Been Thinking About Starting Your Own Contracting Business?
You've got the license, the tools, and the experience — what you don't have yet is a way for homeowners to find you directly. This is your opportunity to turn your trade into cash flow on your own terms, not someone else's payroll.
Start My BuildFrequently Asked Questions
A custom contractor website captures leads directly from Google — the same searches HomeAdvisor and Angi compete for. When a homeowner in Summerlin searches "HVAC repair near me" and your site ranks, the call comes exclusively to you with no per-lead fee and no competing contractors getting the same inquiry.
Service area landing pages target specific Las Vegas neighborhoods — Summerlin, Henderson, North Las Vegas, Enterprise, Anthem, Lake Las Vegas, and more. Each page ranks for local searches in that area, positioning you as the neighborhood specialist rather than a generic contractor competing citywide.
When a homeowner contacts you through your own website, that lead is exclusively yours. HomeAdvisor and Angi sell the same lead to 3–5 competing contractors. A custom site with service area pages and a direct call capture form gives you first-mover advantage on every inquiry.
HVAC companies, plumbers, electricians, roofers, home inspectors, and general contractors serving the Las Vegas metro area — including Summerlin, Henderson, North Las Vegas, and surrounding neighborhoods.
A blog post is chronological — it ages, drops off the front page, and its ranking value fades over time. An article page is intent-built: it answers one specific, evergreen search, like "AC repair cost Las Vegas" or "furnace won't turn on Henderson," and is structured to rank for that exact query indefinitely. It doesn't matter if it was published yesterday or two years ago — if it answers the search, it keeps earning traffic. That's what Site Care actually builds: not a blog you have to keep feeding, but pages built to convert search traffic permanently.
Launchpad Build
$999 /one-time
+ 6 Months Hosting Free
One payment. It's 100% yours — no monthly care required, ever.
- ✓ 5-page custom website — built around your business
Need more? Larger sites available — custom pricing, no project too large. - ✓ Mobile responsive design
- ✓ Contact form with email delivery
- ✓ On-page SEO foundation
- ✓ DNS setup & domain pointing
- ✓ Launch & go-live support
- ✓ Revisions if needed
- ✓ 6 months of hosting — free
Then just $20/mo if you stay — includes DNS, SSL & necessary changes (contact info, hours, small SEO corrections). No contracts, cancel anytime. - ✓ You own the code — forever
Site care is completely optional — not required to keep your site running. Hosting is free for your first 6 months, then just $20/mo, which covers DNS, SSL, and necessary changes like updated contact info, hours, or small SEO corrections. I don't host email myself, but I'll walk you through setting up Google Workspace instead. No contracts, cancel anytime — or I'll hand you the code to take to any server or host you choose.
Monthly Site Care
$75 /mo
One flat rate. No tiers, no upsells — everything your business needs to grow, with a partner who has real skin in the game.
After your site launches, I stay on as your direct line — not a ticket system. You're gaining a partner who's invested in the outcome and shows up every month to prove it.
Everything in Monthly Hosting, plus:
- ✓ Article pages that earn rankings
(not blog posts — there's a difference) - ✓ Monthly strategy call
- ✓ Google Business Profile mentoring
- ✓ Social media strategy — turning followers into traffic on the site you own
When you succeed, I succeed. That's not a tagline — it's the only business model I've ever known how to run.
$75/month flat. No retainers. No hourly billing. No surprise invoices. Start the conversation →
Own Your Service Area.
Tell me about your business and I'll be in touch within 24 hours.
I'm Shawn Absher. When you work with me, you're talking to the person who builds your site, understands where AI search is going, and has a stake in your success. I've built and operated businesses from the ground up for 28 years in Las Vegas — Las Vegas Wedding Chamber Lifetime Achievement Award recipient. No outsourcing, no templates, no handoffs. Every site is written by me.
More About Shawn →